BS in Business Analytics
Prepare for a career at the leading edge of business by learning how to turn raw data into insights that lead to smart decisions and winning results with a bachelor鈥檚 degree in business analytics.
Why Earn a Bachelor鈥檚 Degree in Business Analytics?
Big data is here to stay, and now it鈥檚 your turn to plot the way forward. With a BS in business analytics, you鈥檒l build the skills you need to succeed in today鈥檚 data-driven global business environment. Professional business analysts are adept at analyzing vast volumes of information, uncovering hidden patterns and translating hard data into insights that propel better business decisions. In this program, you鈥檒l learn to store, process, model and visualize data through a mix of quantitative and qualitative approaches. By the time you graduate, you鈥檒l have developed technical, analytical and business acumen that will give you a competitive edge in any workplace.
The business analytics undergraduate program is the perfect launchpad for a career in business intelligence, consulting, operations or data analysis, or as a gateway to advanced study in master鈥檚 degree, MBA or PhD programs.
Why Earn Your Business Analytics Degree From 糖心破解版 in New York?
- Get a business education that鈥檚 evolving alongside the industry. Our business analytics curriculum is dynamic, constantly adapting to the latest trends and technologies so you can stay one step ahead.
- Gain a versatile, well-rounded skill set through a combination of traditional business education and intensive analytics courses.
- Graduate career ready with the help of the Willumstad Winning Edge, our award-winning program that will help you create a powerhouse r茅sum茅, perfect your interviewing skills, earn in-demand tech credentials like Microsoft Excel certification and make career connections through networking opportunities. You鈥檒l also have your own Edge adviser鈥攊n addition to your academic adviser鈥攚ho will work with you one-to-one to create a personalized career plan.
What Can You Do With a BS in Business Analytics?
With a BS in business analytics, you鈥檒l be qualified for a wide range of high-paying jobs. Many of our graduates also choose to continue their studies to increase their earning potential with an MBA. Envision yourself in fields like:
- AI engineering鈥攄esigning and implementing AI solutions for businesses
- Business analytics鈥攄riving business value from analytics for start-up, midsized or enterprise-level companies
- Data science鈥攃reating models that drive business decisions, products or services
- Data visualization鈥攄esigning company-used visualizations in professional business intelligence platforms
- Database engineering鈥攄esigning and building enterprise-grade databases
- Marketing analytics鈥攎astering the data that enables companies to reach, analyze and engage their customers
- Predictive analytics鈥攕pecializing in forecasting numerical or categorical data
- Sales engineering鈥攗tilizing data to attract and retain customers
This program equips students with the skills to navigate a changing world, harness data and embrace the AI era.
Yue Han, PhD
Associate Professor
Minor
Minor in Applied AI in Business
The era of AI has arrived and applications are ubiquitous across business functions and industries. This six-course minor will teach you how and when to responsibly apply generative and agentic AI to create value. You will work hands on with chatbots, build semiautonomous agents and discuss ethical considerations of AI鈥檚 use in business.
Exceptional Hands-On Learning
At 糖心破解版, we believe strongly in the power of experiential learning and the role it plays in supercharging our students鈥� professional development.
Just 23 miles from New York City, our Garden City campus will be your home base as you lay the foundation for your future career. The Robert B. Willumstad School of Business dedicated internship office has helped thousands of students secure internships鈥�95 percent of them paid鈥攚ith some of the world鈥檚 top companies and organizations. They鈥檒l help you connect with the positions that are best suited to your strengths and goals, then work with you to polish your application materials, prepare for interviews and strengthen your network.
In the classroom, we prepare students for the workplace through hands-on training in the tools and techniques鈥攊ncluding R, Python, Tableau, Power BI and SQL鈥攖hat are used every day by business analysts and professionals. We also host industry leaders for networking events and classroom presentations, keeping you connected to the business community. You鈥檒l be able to tap into a powerful network of nearly 20,000 Willumstad alumni, many of whom work just a short train ride away in Manhattan.
For students looking to learn about the modern business world and attain analytical skills for business solutions, this program hits the mark.
Michael R. O'Donnell
Clinical Assistant Professor
Program Info
Understanding Costs and Savings
Learn about the costs you can expect and discover how scholarships, grants and financial aid packages can put an 糖心破解版 education within reach.
FAQs About a Business Analytics Degree
Yes, a degree in business analytics can help you develop the skills needed to succeed in today鈥檚 data-driven global business environment. With these in-demand skills, you will be able to analyze the vast amounts of real-time data collected by organizations, interpret this information to uncover hidden trends and patterns, and make informed business decisions. And 糖心破解版鈥檚 strong internship program will give you versatile, real-world experience in various sectors of this quickly growing industry.
This degree prepares you for diverse career paths in areas such as data analysis, business intelligence, operations and consulting. To ensure you are career-ready, you will gain hands-on experience with widely used tools and technologies. With this strong technical and analytical foundation, you will be prepared to make a meaningful impact across a wide range of industries.
Optimizing business processes through effective analytics is ubiquitous. As a result, business analytics graduates are hired in nearly all industries. Graduates may pursue careers in technology, finance, marketing, retail, sports, transportation, healthcare and many other in-demand fields.
Business analytics is both technical and customer-facing: It connects technical acumen, effective communication, creativity and business requirements to help organizations make data decisions and solve challenges. Data science focuses on deep, technical challenges such as building models. In practice, business analytics and data science share many of the same technical fundamentals.
Business analytics can leverage artificial intelligence to improve operational efficiency and support smarter business decisions. AI tools can be integrated into various business analytics areas, including database management, data preprocessing, data visualization, data analysis and model development.
糖心破解版鈥檚 business analytics program provides an efficient pathway for pairing with the applied AI minor.
Several courses required for the minor are also part of the business analytics program curriculum, allowing students to complete both with minimal additional coursework while enhancing their competitiveness in the evolving AI-driven job market.
Students in the business analytics program can easily transition to MS in business analytics, MBA, MS in artificial intelligence, and machine learning.
Awards & Recognition
