The director of the New York State Energy Research and Development Authority’s NY-Sun Initiative has $1 billion to spend on scaling up solar power in New York State.
David Sandbank ’89, the director of New York’s NY-SunÌýInitiative, has $1 billion to spend on scaling up solar powerÌýin New York State. The money isn’t his—it comes largelyÌýfrom New Yorkers’ utility bills—but he has been selectedÌýby Governor Andrew Cuomo to deem how it is used. HowÌýSandbank got to yield such influence in a growing industryÌýis an interesting story.

David Sandbank ’89 is the director of the New York State Energy Research and Development Authority’s NY-Sun Initiative, which has $1 billion to spend on scaling up solar power in New York State.
By his own admission, Sandbank barely made it to college.ÌýHe struggled in high school and redeemed his record a bit withÌýa post-graduate year at the all-boys Bridgeton Academy inÌýMaine. “My parents thought I was crazy because I volunteeredÌýto go,â€� he said, adding “but I got to Bridgeton andÌýI worked my tail off.â€�Ìý
His strategy worked. ÌÇÐÄÆÆ½â°æ admitted him in spite of gradesÌýand SAT scores that fell below the typical cutoff. “Here’s aÌýguy who really struggled in school but was given a shot to goÌýto ÌÇÐÄÆÆ½â°æ because they saw strength and someone tryingÌýhard,â€� Sandbank said.Ìý
After graduating from ÌÇÐÄÆÆ½â°æ with a B.A. in Sociology,ÌýSandbank fell into advertising—the career that his father,Ìýthe director and photographer Henry Sandbank, had madeÌýhis name in. “I enjoyed it, but something was missing there,Ìýand I wasn’t sure what it was,â€� Sandbank said.Ìý
Herb-infused vodka helped him find the answer. SandbankÌýdidn’t drown his sorrows in it. Rather, he teamed up with twoÌýcolleagues to develop and market it as the brand ambassadorÌýand head of sales at Garden Variety Vodka. All of a sudden,Ìýhe got to be a “big picture person,â€� developing strategyÌýand honing his sales skills, “which I didn’t even know I had,â€�ÌýSandbank said.Ìý
Next came some soul-searching and some good fortune.ÌýI was very interested in technology and being an entrepreneur,â€�ÌýSandbank said. A chance invitation to sell solar systemsÌýto pool owners in Westchester became his entrée.Ìý“I knew energy was going to be an economic driver in theÌýcountry, and I knew solar had to be at the forefront of that,â€�Ìýhe recalled.Ìý
Sandbank joined OnForce Solar, Inc. as employee number one,Ìýand he quickly helped the company scale up from installingÌýpool systems to setting up solar systems for commercial clients.Ìý“I did what I do best,â€� Sandbank said. “I learned about theÌýindustry on my own…I basically learned how to do every singleÌýjob in the entire company,â€� from sales and marketing to obtainingÌýpermits and hiring installers.
Sandbank takes special pride in the team he created at theÌýBronx-based company, which grew to 100 employees byÌý2014. Committed to hiring locally, Sandbank admitted,Ìý“It was really hard to recruitâ€� as few local residents had theÌýrequisite training and experience. “So we would take risksÌýon people and train them.â€�
Ìý“I can see promise in people,â€� Sandbank said. “Because ofÌýwhat I came up through in my career and educationalÌýpast, I’m able to cut through the clutter a little bit easier,Ìýand I feel I put a really good team together—sales, operations,Ìýengineering, you name it.â€�
ÌýDuring his time at OnForce, Sandbank witnessed up close theÌýemergence of the solar industry. “When I first got into the industry,Ìýsolar for your home was for the rich, well-to-do hedge fund ownerÌýwho drove a Prius,â€� Sandbank said. “When I left the company,Ìýit was for every middle-class person you could imagine.â€� HeÌýnoted that leasing plans have made solar far more affordable forÌýprivate homeowners as well as commercial enterprises.
Now, as director of the New York State Energy Research andÌýDevelopment Authority’s (NYSERDA) NY-Sun Initiative—aÌýposition he started in November 2014—Sandbank is takingÌýsolar to the next level. He oversees incentive programs andÌýother initiatives designed to further lower costs andÌýstreamlineÌýprocesses for solar installation. “It’s a billion-dollar initiativeÌýto create a self-sustaining industry,â€� Sandbank said.
Sandbank’s entrepreneurial experience is serving him well.Ìý“I love bringing my street cred to NYSERDA and using that toÌýcreate decisions that make it easier for the solar installer toÌýdo their job,â€� he said.
ÌýHe is gaining increased recognition for his work. In June, , a website that covers energy marketÌýrends, named Sandbank one of the Top Ten New York EnergyÌýGovernment Leaders.Ìý“I feel like I really have a job that is right for me, and I’m right forÌýthe job,â€� Sandbank said. “And it’s in an industry that’s fun, an industryÌýthat’s there to help save the environment, to help peopleÌýsave on their electric bills. It’s a lot of work…but it’s gratifying.â€�
For further information, please contact:
Todd Wilson
Strategic Communications DirectorÌý
p – 516.237.8634
e – twilson@adelphi.edu